Web Writing Courses
Learn the skills to differentiate between writing online and offline copy.
Understand how your audience reads online, develop a tone of voice and style guides.
Our Web Writing courses are designed to give you the tools to differentiate between writing offline copy and writing for the web. From our Web Writing courses you will gain an understanding of how visitors read online, develop the right tone of voice and learn to implement editorial content style guides. Whether you are new to Web Writing and need courses that give you an introduction or you write daily and want courses that show you how to work more efficiently we have a Web Writing course for you.
Our Web Writing trainers are all experts in their field and passionate about delivering Web Writing training courses, so you know you're in safe hands.
Choose from one of our Web Writing courses below for more information.
Course leader is an experienced industry expert
From £349 + VAT
One day Live Online Private Options
Learn to write for the web in our one-day course. Expert-led, max 8 per class. Face-to-face in London or live online.
Learn to write effectively for the web on this practical one-day course.
Covering how online readers behave, front-loading key messages, structuring content for skimmers, writing calls to action, SEO essentials including keywords, character limits and meta descriptions and optimising for mobile.
"Piers is engaging, friendly and very knowledgeable about writing for the web. I really enjoyed the interactive elements of the session, as well as the tips on how to structure a piece of web content, effective titles, and how to be aware of the target audience. It was also interesting to hear about Piers' perspective on how media has shifted since his journalism days, and how we must write differently for digital audiences. Thank you for your time Piers!"
"The trainer, Piers, was brilliant - very thorough, went through the course material very well too (with good amount of breaks), and had good interaction and engagement - and the exercises were great too. Thank you!"
"It was lovely having a small group. Piers was able to direct the training to what we needed most and that was great. Piers has a lovely manner which really helped. Thank you"
Business Disabilty Forum
"Trainer really outstanding, amazing location and calm pleasant environment"
"Great training environment and enjoyed the session."
SOCIETY OF RADIOGRAPHERS
From £349 + VAT
One day Live Online Private Options
Learn advanced techniques for writing targeted, well-crafted online copy. Develop an online voice that will attract and engage readers.
Learn more advanced techniques for writing compelling and engaging content that
resonates with your online audience.
Gain insights into understanding your audience and adapting your content to meet their
needs.
"I like the tasks given and appreciated the time given to complete it properly. Slides were all clear. Nathan was prepared and clear, and always made sure to ask if anyone had any questions."
House Of Lords
"Allowing us to work through examples and discuss, rather than just beng talked at."
The Royal Marsden Cancer Charity
"Nathan was really friendly and approachable, and as we were a small group, tailored the session to fit in with what was relevant. This was massively appreciated. Enjoyed the course and the contents."
Crimestoppers Trust
"The trainer was truly excellent: resourceful, supportive, engaging."
InZone - Université De Genève
"Training was useful, food lovely and everyone was very friendly. I learned a lot of new aspects of my subject, which I was allowed to apply to my job. Thanks"
Prevent Watch
Professionals who wish to develop skills for their current role and companies who believe in developing their talent.
People seeking opportunities which require new skills. Industry relevant training for those pursuing a new role.
Certified courses for those who have earned their theoretical stripes, but need to prove capability to future employers.
Learn face-to-face with expert mentors in a dynamic setting that inspires growth and confidence.
Join remotely with expert mentors in real time — flexible, interactive learning that fits your lifestyle.
Upskill your team together. Build your team and develop consistency, and collective confidence.
Define your direction with purpose, aligning your learning journey to personal and career goals.
Gain practical insight from real-world experts who bring clarity, confidence, and momentum to your growth.
Your certificate of attendance is proof of progress — benchmarking your skills and commitment to growth.
From £399 + VAT
From £429 + VAT
From £429 + VAT
From £429 + VAT
From £399 + VAT
From £249 + VAT
From £399 + VAT
From £399 + VAT
From £279 + VAT
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From £429 + VAT
From £349 + VAT
From £329 + VAT
From £349 + VAT
From £349 + VAT
From £349 + VAT
From £349 + VAT
From £449 + VAT
From £349 + VAT
From £349 + VAT
From £329 + VAT
