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Copywriting Course

Craft compelling copy for websites, social media, emails and more on this two-day course.

Covers persuasion, ideation, multi-channel strategy, tone of voice and editing.

Craft compelling copy for websites, social media, emails and more on this two-day course. Covers persuasion, ideation, multi-channel strategy, tone of voice and editing.

505 Reviews
9.8/10 Satisfaction
99.2% Recommend
See reviews
Copywriting training course

Copywriting Course

Craft compelling copy for any platform on this two-day copywriting course.

You'll learn the different types of copywriting and how to be persuasive, how to brainstorm and develop great ideas, how to write for social media, websites, emails, blogs and long-form content, how to build an integrated multi-channel writing strategy, how to tell different kinds of story, how to write great headlines and titles, and how to proofread and edit copy to a professional standard.

Practical and hands-on throughout, with exercises and feedback on your own writing.

View course outline

Course Dates

Course Dates Days Location Places RRP Discount You Pay
21-22nd Sep 26 Mon-Tue London Islington Available £549.00 £100.00 £449.00 + VAT
2-3rd Nov 26 Mon-Tue London Islington Available £549.00 £50.00 £499.00 + VAT
15-16th Feb 27 Mon-Tue Online Available £549.00 £549.00 + VAT
19-20th Apr 27 Mon-Tue London Islington Available £549.00 £549.00 + VAT
24-25th Jun 27 Thu-Fri Online Available £549.00 £549.00 + VAT
No in-person dates available at the moment.
Course Dates Days Location Places RRP Discount You Pay
21-22nd Sep 26 Mon-Tue London Islington Available £549.00 £100.00 £449.00 + VAT
2-3rd Nov 26 Mon-Tue London Islington Available £549.00 £50.00 £499.00 + VAT
19-20th Apr 27 Mon-Tue London Islington Available £549.00 £549.00 + VAT
Course Dates Days Location Places RRP Discount You Pay
15-16th Feb 27 Mon-Tue Online Available £549.00 £549.00 + VAT
24-25th Jun 27 Thu-Fri Online Available £549.00 £549.00 + VAT

Private & team training

Request a quote for Copywriting

Available as private, bespoke or team training at our centre, live online, or at your venue. Customise the outline, train as a group, or book a one-to-one with an expert.

Course dates

Swipe for more dates

21-22nd Sep 26

Mon-Tue

Location
London Islington
Places
Available
RRP
£549.00
Discount
£100.00
You pay
£449.00 + VAT

2-3rd Nov 26

Mon-Tue

Location
London Islington
Places
Available
RRP
£549.00
Discount
£50.00
You pay
£499.00 + VAT

15-16th Feb 27

Mon-Tue

Location
Online
Places
Available
RRP
£549.00
Discount
You pay
£549.00 + VAT

19-20th Apr 27

Mon-Tue

Location
London Islington
Places
Available
RRP
£549.00
Discount
You pay
£549.00 + VAT

24-25th Jun 27

Thu-Fri

Location
Online
Places
Available
RRP
£549.00
Discount
You pay
£549.00 + VAT

Course Outline

1

Introduction

Understanding the different types of Copywriting: informative, inspirational and selling

Become persuasive in your writing

Tips to write faster and better

2

The Process:

Brainstorming: how to get great ideas and turn them into copy

Writing for different platforms: social media, websites, cornerstone content, blogs, emails

Building an integrated multi-channel writing strategy

Developing and working to a brief

Defining your target audience

Developing your tone of voice

3

The Process

Telling different kinds of story

Writing short punchy copy

Long copy

Ways to keep your copy fresh and engaging

How to write great titles

SEO tips to improve your online writing

4

Proofreading and Editing:

Does copy fit the brief?

Is it pitched correctly for the target audience?

Is it enjoyable and interesting to read?

Is it written to the brand's style and tone of voice?

Does it meet SEO requirements?

Read thoroughly and accurately

Spotting common mistakes in danger areas: headlines, contact details, prices, links and more.

Who is this course for?

For marketers, communications professionals and anyone who writes professionally and wants to improve their persuasion, style and versatility. No prior copywriting experience required.

505 Reviews
9.8/10 Satisfaction
99.2% Recommend

Piers was often trying to think how the techniques and skills he shared would be relevant and useful for the trainees. He engaged the train…

Jennifer – 17th August 26

Rosie was a phenomenal teacher, and I learnt so much from her. I truly valued our time together, and our discussions, and I feel I'm leavin…

Imogen – 27th July 26

Clear examples and feedback, with relevant and encouraging comments

Maureen – 12th May 26

Inspiring excercises to aid learning! Support and Encouragement. A friendly, relaxed atmosphere -get to know one another with ample break t…

Zoe – 12th May 26

Engaging, enjoyed the smaller group size for discussions

Charlotte – 12th May 26

Really enjoyed it! Rosie is a brilliant trainer, really sharp insights and helpful tips to take away.

Anna – 12th May 26

Nathan provided great examples of good and not so good copywriting - inspiring us with our own work. Excellent training exercises to get us…

Pauline – 31st March 26

Great course and trainer with many though provoking parts. Passionate about copy writing and very knowledgeable on the topic.

Davina – 30th March 26

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Who attends?

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Career Progressives

Professionals who wish to develop skills for their current role and companies who believe in developing their talent.

Career Changers icon

Career Changers

People seeking opportunities which require new skills. Industry relevant training for those pursuing a new role.

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Graduates

Certified courses for those who have earned their theoretical stripes, but need to prove capability to future employers.

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