Copywriting Course

Craft compelling copy for websites, social media, emails and more on this two-day course.

Covers persuasion, ideation, multi-channel strategy, tone of voice and editing.

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Copywriting course

Copywriting Course

Copywriting Course

Craft compelling copy for any platform on this two-day copywriting course. You'll learn the different types of copywriting and how to be persuasive, how to brainstorm and develop great ideas, how to write for social media, websites, emails, blogs and long-form content, how to build an integrated multi-channel writing strategy, how to tell different kinds of story, how to write great headlines and titles, and how to proofread and edit copy to a professional standard.

Practical and hands-on throughout, with exercises and feedback on your own writing.
Duration icon

Two Days

Timings icon

10:00 - 16:30 UK Time

  • Key Learning Points

  • icon Write persuasively across different formats and channels
  • icon Generate compelling ideas and develop them into copy
  • icon Build an integrated multi-channel writing strategy
  • icon Write short, punchy copy and longer-form content
  • icon Proofread and edit copy to a professional standard

If attending an online course you must have a licensed copy of any software required and access to a suitable computer.

You need no previous copywriting experience to attend this course.

Who is this course for?

For marketers, communications professionals and anyone who writes professionally and wants to improve their persuasion, style and versatility. No prior copywriting experience required.

Our Expert Team
Expert Trainers

Course leader is an experienced industry expert

Course Dates Days Location Places RRP Discount You Pay
27-28th Jul 26 Mon-Tue London Islington Available £549.00 £120.00 £429.00 + VAT
17-18th Aug 26 Mon-Tue Online Available £549.00 £100.00 £449.00 + VAT
21-22nd Sep 26 Mon-Tue London Islington Available £549.00 £549.00 + VAT
5-6th Oct 26 Mon-Tue Online Available £549.00 £549.00 + VAT
2-3rd Nov 26 Mon-Tue London Islington Available £549.00 £549.00 + VAT
3-4th Dec 26 Thu-Fri Online Available £549.00 £549.00 + VAT
No in-person dates available at the moment.
Course Dates Days Location Places RRP Discount You Pay
27-28th Jul 26 Mon-Tue London Islington Available £549.00 £120.00 £429.00 + VAT
21-22nd Sep 26 Mon-Tue London Islington Available £549.00 £549.00 + VAT
2-3rd Nov 26 Mon-Tue London Islington Available £549.00 £549.00 + VAT
Course Dates Days Location Places RRP Discount You Pay
17-18th Aug 26 Mon-Tue Online Available £549.00 £100.00 £449.00 + VAT
5-6th Oct 26 Mon-Tue Online Available £549.00 £549.00 + VAT
3-4th Dec 26 Thu-Fri Online Available £549.00 £549.00 + VAT
Media Training

Request a quote for Copywriting

All our courses are available as private, bespoke or team training.

You can customise the outline, have a group where it's just your team or enjoy a one to one session with an expert.

We can deliver the course at our centre, live online or at your choice of venue.

Fill in the form below and our team will get in touch with pricing and helpful advice to get the conversation started.

Course Dates

27-28th Jul 26 (Mon-Tue)

Location:London Islington

Places: Available

RRP: £549.00

Discount: £120.00

You Pay: £429.00 + VAT
17-18th Aug 26 (Mon-Tue)

Location:Online

Places: Available

RRP: £549.00

Discount: £100.00

You Pay: £449.00 + VAT
21-22nd Sep 26 (Mon-Tue)

Location:London Islington

Places: Available

RRP: £549.00

Discount:

You Pay: £549.00 + VAT
5-6th Oct 26 (Mon-Tue)

Location:Online

Places: Available

RRP: £549.00

Discount:

You Pay: £549.00 + VAT
2-3rd Nov 26 (Mon-Tue)

Location:London Islington

Places: Available

RRP: £549.00

Discount:

You Pay: £549.00 + VAT
3-4th Dec 26 (Thu-Fri)

Location:Online

Places: Available

RRP: £549.00

Discount:

You Pay: £549.00 + VAT

Course Outline

1

Introduction

  • Understanding the different types of Copywriting: informative, inspirational and selling
  • Become persuasive in your writing
  • Tips to write faster and better
2

The Process:

  • Brainstorming: how to get great ideas and turn them into copy
  • Writing for different platforms: social media, websites, cornerstone content, blogs, emails
  • Building an integrated multi-channel writing strategy
  • Developing and working to a brief
  • Defining your target audience
  • Developing your tone of voice
3

The Process

  • Telling different kinds of story
  • Writing short punchy copy
  • Long copy
  • Ways to keep your copy fresh and engaging
  • How to write great titles
  • SEO tips to improve your online writing
4

Proofreading and Editing:

  • Does copy fit the brief?
  • Is it pitched correctly for the target audience?
  • Is it enjoyable and interesting to read?
  • Is it written to the brand's style and tone of voice?
  • Does it meet SEO requirements?
  • Read thoroughly and accurately
  • Spotting common mistakes in danger areas: headlines, contact details, prices, links and more.

Who attends?

Career Progressives icon

Career Progressives

Professionals who wish to develop skills for their current role and companies who believe in developing their talent.

Career Changers icon

Career Changers

People seeking opportunities which require new skills. Industry relevant training for those pursuing a new role.

Graduates icon

Graduates

Certified courses for those who have earned their theoretical stripes, but need to prove capability to future employers.

Learn Your Way

Face to Face

Face To Face

Learn face-to-face with expert mentors in a dynamic setting that inspires growth and confidence.

Live Online

Live Online

Join remotely with expert mentors in real time — flexible, interactive learning that fits your lifestyle.

Team Training

Team Training

Upskill your team together. Build your team and develop consistency, and collective confidence.

Three Steps To Success

1

Identify Your Path

Define your direction with purpose, aligning your learning journey to personal and career goals.

2

Learn With Experts

Gain practical insight from real-world experts who bring clarity, confidence, and momentum to your growth.

3

Earn Certification

Your certificate of attendance is proof of progress — benchmarking your skills and commitment to growth.

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