This Advanced SEO course dives deeper into the technical aspects of search engine optimisation and will help provide you with advanced strategies and techniques to boost website rankings. Topics covered include advanced keyword research, on-page optimisation, conducting comprehensive site audits, implementing technical SEO practices, advanced link building strategies, and using backlinks effectively.
You will learn to optimise websites for better visibility and explore advanced tactics to improve ranking and drive organic traffic. This course will provide you with practical, valuable skills to take your SEO expertise to the next level.
You'll need to have attended our SEO Intro course or have equivalent working knowledge before joining this class.
Course leader is an experienced industry expert
Course Dates | Days | Location | Places | RRP | Discount | You Pay | Action |
---|---|---|---|---|---|---|---|
28th Jul 25 | Mon | London Bridge | Available | £399.00 | £70.00 | £329.00 + VAT | |
24th Sep 25 | Wed | London Bridge | Available | £399.00 | £399.00 + VAT | ||
24th Oct 25 | Fri | London Bridge | Available | £399.00 | £399.00 + VAT | ||
17th Dec 25 | Wed | London Bridge | Available | £399.00 | £399.00 + VAT | ||
13th Feb 26 | Fri | London Bridge | Available | £399.00 | £399.00 + VAT | ||
8th Apr 26 | Wed | London Bridge | Available | £399.00 | £399.00 + VAT | ||
5th Jun 26 | Fri | London Bridge | Available | £399.00 | £399.00 + VAT |
Course Dates | Days | Location | Places | RRP | Discount | You Pay | Action |
---|---|---|---|---|---|---|---|
27th Aug 25 | Wed | Online | Available | £399.00 | £70.00 | £329.00 + VAT | |
17th Nov 25 | Mon | Online | Available | £399.00 | £399.00 + VAT | ||
14th Jan 26 | Wed | Online | Available | £399.00 | £399.00 + VAT | ||
9th Mar 26 | Mon | Online | Available | £399.00 | £399.00 + VAT | ||
6th May 26 | Wed | Online | Available | £399.00 | £399.00 + VAT |
Using analytic tools
Using Webmaster tools
Analysing existing search results
Examining Google's cache
Analysing competitors
Review of keyword research tools and techniques
Google Panda and Penguin
Keyword identification and enriching
Defining suitable content
Defining keyword competition
Defining Theme phrases
Improving page focus
Copywriting techniques for good SEO
Content schemas, microdata - schema.org
Creating a search engine friendly website
Standards compliant code
Site performance and efficiency
Finding and repairing broken links
Improving SEO using background images with text overlay
Managing redirects
Duplicate content
Benefits and limitations of CMS Systems
Multiple domains, domain canonicalisation
Robots.txt
Sitemap.xml
Image and Video sitemap files
How localisation works
Working with local directories
Google+ / GooglePlaces
Local referrals
Consistency of local information
Successful link building
Link approaches and anchor text
Using social media
Link management
Repairing problems with bad links
Feeds and content sharing
Useful tools for SEO analysis and support
Professionals who wish to develop skills for their current role and companies who believe in developing their talent.
People seeking opportunities which require new skills. Industry relevant training for those pursuing a new role.
Certified courses for those who have earned their theoretical stripes, but need to prove capability to future employers.
Learn face-to-face with expert mentors in a dynamic setting that inspires growth and confidence.
Join remotely with expert mentors in real time — flexible, interactive learning that fits your lifestyle.
Upskill your team together. Build your team and develop consistency, and collective confidence.
Define your direction with purpose, aligning your learning journey to personal and career goals.
Gain practical insight from real-world experts who bring clarity, confidence, and momentum to your growth.
Your certificate of attendance is proof of progress — benchmarking your skills and commitment to growth.