SEO Adv Course

Take your SEO to an expert level with technical audits, link building and schema markup.

Covers site health, local SEO, content strategy and competitor analysis.

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SEO Adv course

SEO Adv Course

SEO Adv Course

This Advanced SEO course dives deeper into the technical aspects of search engine optimisation and will help provide you with advanced strategies and techniques to boost website rankings. Topics covered include advanced keyword research, on-page optimisation, conducting comprehensive site audits, implementing technical SEO practices, advanced link building strategies, and using backlinks effectively.

You will learn to optimise websites for better visibility and explore advanced tactics to improve ranking and drive organic traffic. This course will provide you with practical, valuable skills to take your SEO expertise to the next level.

New to SEO? Our SEO Introduction course covers the fundamentals before progressing to these advanced topics.
Duration icon

One Day

Timings icon

10:00 - 16:30 UK Time

  • Key Learning Points

  • icon Audit your site and analyse search performance
  • icon Fix technical SEO issues that hold rankings back
  • icon Optimise for site speed and standards compliance
  • icon Build and manage an effective link profile
  • icon Implement local SEO and schema markup strategies

If attending an online course you must have a licensed copy of any software required and access to a suitable computer.

You'll need to have attended our SEO Intro course or have equivalent working knowledge before joining this class.

Who is this course for?

For marketers and SEO professionals who want to go beyond the basics into technical SEO, auditing and advanced strategy. Requires our SEO Introduction course or equivalent knowledge.

Our Expert Team
Expert Trainers

Course leader is an experienced industry expert

Course Dates Days Location Places RRP Discount You Pay
10th Jul 26 Fri Online Available £399.00 £50.00 £349.00 + VAT
10th Sep 26 Thu London Islington Available £399.00 £399.00 + VAT
25th Nov 26 Wed Online Available £399.00 £399.00 + VAT
No in-person dates available at the moment.
Course Dates Days Location Places RRP Discount You Pay
10th Sep 26 Thu London Islington Available £399.00 £399.00 + VAT
Course Dates Days Location Places RRP Discount You Pay
10th Jul 26 Fri Online Available £399.00 £50.00 £349.00 + VAT
25th Nov 26 Wed Online Available £399.00 £399.00 + VAT
Media Training

Request a quote for SEO : Advanced

All our courses are available as private, bespoke or team training.

You can customise the outline, have a group where it's just your team or enjoy a one to one session with an expert.

We can deliver the course at our centre, live online or at your choice of venue.

Fill in the form below and our team will get in touch with pricing and helpful advice to get the conversation started.

Course Dates

10th Jul 26 (Fri)

Location:Online

Places: Available

RRP: £399.00

Discount: £50.00

You Pay: £349.00 + VAT
10th Sep 26 (Thu)

Location:London Islington

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT
25th Nov 26 (Wed)

Location:Online

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT

Course Outline

1

Analysing your existing site

  • Using analytic tools
  • Using Webmaster tools
  • Analysing existing search results
  • Examining Google's cache
  • Analysing competitors
  • Review of keyword research tools and techniques
2

Content for SEO

  • Google Panda and Penguin
  • Keyword identification and enriching
  • Defining suitable content
  • Defining keyword competition
  • Defining Theme phrases
  • Improving page focus
  • Copywriting techniques for good SEO
  • Content schemas, microdata - schema.org
3

Web Design for SEO

  • Creating a search engine friendly website
  • Standards compliant code
  • Site performance and efficiency
  • Finding and repairing broken links
  • Improving SEO using background images with text overlay
4

Site setup for SEO

  • Managing redirects
  • Duplicate content
  • Benefits and limitations of CMS Systems
  • Multiple domains, domain canonicalisation
  • Robots.txt
  • Sitemap.xml
  • Image and Video sitemap files
5

Driving traffic

  • Successful link building
  • Link approaches and anchor text
  • Using social media
  • Link management
  • Repairing problems with bad links
  • Feeds and content sharing
6

Tools & Resources

  • Useful tools for SEO analysis and support
7

Questions and answers

  • This course is also available as a private course. This would allow you to choose any dates for your training and the location (at our London Bridge training centre, online or at your offices). And, if you wish, we can tailor the content for you or your team. Please contact us for more details.

Who attends?

Career Progressives icon

Career Progressives

Professionals who wish to develop skills for their current role and companies who believe in developing their talent.

Career Changers icon

Career Changers

People seeking opportunities which require new skills. Industry relevant training for those pursuing a new role.

Graduates icon

Graduates

Certified courses for those who have earned their theoretical stripes, but need to prove capability to future employers.

Learn Your Way

Face to Face

Face To Face

Learn face-to-face with expert mentors in a dynamic setting that inspires growth and confidence.

Live Online

Live Online

Join remotely with expert mentors in real time — flexible, interactive learning that fits your lifestyle.

Team Training

Team Training

Upskill your team together. Build your team and develop consistency, and collective confidence.

Three Steps To Success

1

Identify Your Path

Define your direction with purpose, aligning your learning journey to personal and career goals.

2

Learn With Experts

Gain practical insight from real-world experts who bring clarity, confidence, and momentum to your growth.

3

Earn Certification

Your certificate of attendance is proof of progress — benchmarking your skills and commitment to growth.

Further Reading

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4 Things CEOs Should Know Before Hiring an SEO Expert

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SEO and Google EAT. What it is and why it is important?

SEO and Google EAT. What it is and why it is important?

Google EAT stands for Expertise, Authoritativeness and Trustiveness. Learn how focusing on this rating will help your…

7 SEO KPIs Every Marketer Should Know

7 SEO KPIs Every Marketer Should Know

SEO is a vital tool to use if you want to improve your organic search rankings. Here are seven KPIs every marketer…