SEO Adv

Learn advanced SEO techniques to make your website as Google-friendly as possible.

Identify improvements that will increase organic traffic to your site.

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SEO Adv

SEO Adv

This Advanced SEO course dives deeper into the technical aspects of search engine optimisation and will help provide you with advanced strategies and techniques to boost website rankings. Topics covered include advanced keyword research, on-page optimisation, conducting comprehensive site audits, implementing technical SEO practices, advanced link building strategies, and using backlinks effectively.

You will learn to optimise websites for better visibility and explore advanced tactics to improve ranking and drive organic traffic. This course will provide you with practical, valuable skills to take your SEO expertise to the next level.

Duration icon

One Day

Timings icon

10:00 - 16:30 GMT

  • Key Skills

  • icon Analysing your website performance
  • icon Optimising site health for SEO
  • icon Site performance and standards compliance
  • icon Implementing local SEO strategies
  • icon Implementing effective link building strategies

You'll need to have attended our SEO Intro course or have equivalent working knowledge before joining this class.

Our Expert Team
Expert Trainers

Course leader is an experienced industry expert

Course Dates Days Location Places RRP Discount You Pay Action
28th Jul 25 Mon London Bridge Available £399.00 £70.00 £329.00 + VAT
24th Sep 25 Wed London Bridge Available £399.00 £399.00 + VAT
24th Oct 25 Fri London Bridge Available £399.00 £399.00 + VAT
17th Dec 25 Wed London Bridge Available £399.00 £399.00 + VAT
13th Feb 26 Fri London Bridge Available £399.00 £399.00 + VAT
8th Apr 26 Wed London Bridge Available £399.00 £399.00 + VAT
5th Jun 26 Fri London Bridge Available £399.00 £399.00 + VAT
Course Dates Days Location Places RRP Discount You Pay Action
27th Aug 25 Wed Online Available £399.00 £70.00 £329.00 + VAT
17th Nov 25 Mon Online Available £399.00 £399.00 + VAT
14th Jan 26 Wed Online Available £399.00 £399.00 + VAT
9th Mar 26 Mon Online Available £399.00 £399.00 + VAT
6th May 26 Wed Online Available £399.00 £399.00 + VAT
Media Training

Request a quote for SEO : Advanced

All our courses are available as private, bespoke or team training.

You can customise the outline, have a group where it's just your team or enjoy a one to one session with an expert.

We can deliver the course at our centre, live online or at your choice of venue.

Fill in the form below and our team will get in touch with pricing and helpful advice to get the conversation started.

Course Dates

28th Jul 25 (Mon)

Location:London Bridge

Places: Available

RRP: £399.00

Discount: £70.00

You Pay: £329.00 + VAT
27th Aug 25 (Wed)

Location:Online

Places: Available

RRP: £399.00

Discount: £70.00

You Pay: £329.00 + VAT
24th Sep 25 (Wed)

Location:London Bridge

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT
24th Oct 25 (Fri)

Location:London Bridge

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT
17th Nov 25 (Mon)

Location:Online

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT
17th Dec 25 (Wed)

Location:London Bridge

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT
14th Jan 26 (Wed)

Location:Online

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT
13th Feb 26 (Fri)

Location:London Bridge

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT
9th Mar 26 (Mon)

Location:Online

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT
8th Apr 26 (Wed)

Location:London Bridge

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT
6th May 26 (Wed)

Location:Online

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT
5th Jun 26 (Fri)

Location:London Bridge

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT

Course Outline

1

Analysing your existing site

Using analytic tools

Using Webmaster tools

Analysing existing search results

Examining Google's cache

Analysing competitors

Review of keyword research tools and techniques

2

Content for SEO

Google Panda and Penguin

Keyword identification and enriching

Defining suitable content

Defining keyword competition

Defining Theme phrases

Improving page focus

Copywriting techniques for good SEO

Content schemas, microdata - schema.org

3

Web Design for SEO

Creating a search engine friendly website

Standards compliant code

Site performance and efficiency

Finding and repairing broken links

Improving SEO using background images with text overlay

4

Site setup for SEO

Managing redirects

Duplicate content

Benefits and limitations of CMS Systems

Multiple domains, domain canonicalisation

Robots.txt

Sitemap.xml

Image and Video sitemap files

5

Localisation SEO (optional course content)

How localisation works

Working with local directories

Google+ / GooglePlaces

Local referrals

Consistency of local information

6

Driving traffic

Successful link building

Link approaches and anchor text

Using social media

Link management

Repairing problems with bad links

Feeds and content sharing

7

Tools & Resources

Useful tools for SEO analysis and support

8

Questions and answers

Who attends?

Career Progressives icon

Career Progressives

Professionals who wish to develop skills for their current role and companies who believe in developing their talent.

Career Changers icon

Career Changers

People seeking opportunities which require new skills. Industry relevant training for those pursuing a new role.

Graduates icon

Graduates

Certified courses for those who have earned their theoretical stripes, but need to prove capability to future employers.

Learn Your Way

Face to Face

Face To Face

Learn face-to-face with expert mentors in a dynamic setting that inspires growth and confidence.

Live Online

Live Online

Join remotely with expert mentors in real time — flexible, interactive learning that fits your lifestyle.

Team Training

Team Training

Upskill your team together. Build your team and develop consistency, and collective confidence.

Three Steps To Success

1

Identify Your Path

Define your direction with purpose, aligning your learning journey to personal and career goals.

2

Learn With Experts

Gain practical insight from real-world experts who bring clarity, confidence, and momentum to your growth.

3

Earn Certification

Your certificate of attendance is proof of progress — benchmarking your skills and commitment to growth.