SEO Adv

Learn advanced SEO techniques to make your website as Google-friendly as possible.

Identify improvements that will increase organic traffic to your site.

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Satisfaction

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SEO Adv

This Advanced SEO course dives deeper into the technical aspects of search engine optimisation and will help provide you with advanced strategies and techniques to boost website rankings. Topics covered include advanced keyword research, on-page optimisation, conducting comprehensive site audits, implementing technical SEO practices, advanced link building strategies, and using backlinks effectively.

You will learn to optimise websites for better visibility and explore advanced tactics to improve ranking and drive organic traffic. This course will provide you with practical, valuable skills to take your SEO expertise to the next level.

One Day

10:00 - 16:30 GMT

Private Options

Key Skills
Analysing your website performance
Optimising site health for SEO
Site performance and standards compliance
Implementing local SEO strategies
Implementing effective link building strategies

You'll need to have attended our SEO Intro course or have equivalent working knowledge before joining this class.

→SEO : Introduction

Expert Trainers

Course leader is an experienced industry expert

Course Dates	Days	Location	Places	RRP	Discount	You Pay
28th Jul 25	Mon	London Bridge	Available	£399.00	£70.00	£329.00 + VAT
24th Sep 25	Wed	London Bridge	Available	£399.00		£399.00 + VAT
24th Oct 25	Fri	London Bridge	Available	£399.00		£399.00 + VAT
17th Dec 25	Wed	London Bridge	Available	£399.00		£399.00 + VAT
13th Feb 26	Fri	London Bridge	Available	£399.00		£399.00 + VAT
8th Apr 26	Wed	London Bridge	Available	£399.00		£399.00 + VAT
5th Jun 26	Fri	London Bridge	Available	£399.00		£399.00 + VAT

Course Dates	Days	Location	Places	RRP	Discount	You Pay
27th Aug 25	Wed	Online	Available	£399.00	£70.00	£329.00 + VAT
17th Nov 25	Mon	Online	Available	£399.00		£399.00 + VAT
14th Jan 26	Wed	Online	Available	£399.00		£399.00 + VAT
9th Mar 26	Mon	Online	Available	£399.00		£399.00 + VAT
6th May 26	Wed	Online	Available	£399.00		£399.00 + VAT

You Pay: £399.00 + VAT

Course Outline

Analysing your existing site

Using analytic tools

Using Webmaster tools

Analysing existing search results

Examining Google's cache

Analysing competitors

Review of keyword research tools and techniques

Content for SEO

Google Panda and Penguin

Keyword identification and enriching

Defining suitable content

Defining keyword competition

Defining Theme phrases

Improving page focus

Copywriting techniques for good SEO

Content schemas, microdata - schema.org

Web Design for SEO

Creating a search engine friendly website

Standards compliant code

Site performance and efficiency

Finding and repairing broken links

Improving SEO using background images with text overlay

Site setup for SEO

Managing redirects

Duplicate content

Benefits and limitations of CMS Systems

Multiple domains, domain canonicalisation

Robots.txt

Sitemap.xml

Image and Video sitemap files

Localisation SEO (optional course content)

How localisation works

Working with local directories

Google+ / GooglePlaces

Local referrals

Consistency of local information

Driving traffic

Successful link building

Link approaches and anchor text

Using social media

Link management

Repairing problems with bad links

Feeds and content sharing

Tools & Resources

Useful tools for SEO analysis and support

Questions and answers

Good structure, helpful teacher.

Location, length of course, trainer's knowledge, friendliness, makes you feel at ease

Pace and explanation

Great course delivered very well, engaging content and a superb location!

Really great at useful tricks and explaining concepts of film for newcomers who have absolutely no idea.

Very informative and knowledgeable. Examples were relevant to our job roles giving us helpful solutions to current and future problems.

It was all great!

Excellent explanations, attention to detail & very knowledgable. I learned a lot from the course today. Many thanks!

Welcoming, comfortable space, calm and peaceful learning environment. Great value for money

Zoom is very good platform, easy to work on and effective training session.

Very organised and everything was on time

Facilities were fantastic and course pacing was spot on. Ian was very helpful and explained everything in great detail throughout.

It was really good to to be able to ask questions that related to projects I have at work. I feel a lot more confident about them.

Awesome course, trainer, good times for breaks and lunch, decent lunch. Thanks!

Tailoring the course to our needs

Everything - great knowledge and content - would highly recommend to others!

Lynne the tutor is clear, patient and knowledgeable - as well as flexible based on class. Best IT training I've had.

Real life examples and giving us the opportunity to get involved!

Alexander was on the ball before hand and Matt was very knowledgable and easy to follow

Running this as an online course worked really well - even though we weren't all in the same room Tina really got us talking and working together.

Being both professional and friendly

You can tell Patsy is a really experienced trainer!

Loved that patsy understood our culture. and really great interaction with colleagues. good ideas were shared.

Very satisfied with the course, very clear and a good pace.

Very organised

Very knowledgeable to all questions asked and very friendly.

Trainer was amazing, very knowledgeable and happy to tailor the course to meet our needs.

Trainer was really good and personal

The course was broken down into easy-to-digest sections. Helen was very thorough and there were some detailed handouts to take away, too.

Being personable. Keeping to topic. Thank you!

Great course! Well led and informative

Great trainer

Great at breaking down all the info. Demystifying all the content

Everything. Great course

Covering so many aspects of Illustrator. It was very thorough

The Sonal was really engaging and gave us practical examples which we could easily implement

Communicating, examples, practical tips, organisation and lunch!

Very friendly staff, clear work space

Very clear explanations. Alerted me to some misconceptions/outdated thoughts I had about SEO. and keywords.

Engaging and positive environment

The tasks after we learnt the task was really good as it meant we could get involved.

Good at keeping our company / industry in mind; good at recommending solutions to us

Trainer was GREAT!

Great teacher / great location and space / great food!

Overall everything! Second time here and it's been a great experience every-time. Great staff, food, trainers and environment! Thank You!

Creating a comfortable environment for learning.

Small class sizes, friendly atmosphere, knowledgable teacher

Frequent breaks throughout the day, brilliant refreshments

Very knowledgeable and friendly

Small group size. Good food & drink.

Knowledgable. Friendly. Small class sizes. Catering was unexpected plus. All the staff were friendly. Couldn't ask for more.

Trainer was exceptional. Excellent venue. Great lunch. Friendly staff.

10's all round!

Really informative course, very in depth and very well taught. The trainer was really helpful and all of the content was relevant.

V good all over

Very useful course, really appreciated Hellen's insights and teaching style.

Everything! Impeccable service!

It was very informative and a lot better than the last course i was on with a different provider.

Well structured course, very approachable trainer, nice facilities

Small, focused group. Great food. Piers is a very knowledgeable and friendly teacher - which made for a very enjoyable day.

The helpful manner of all the staff is great

Everything was good

SEO Adv

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SEO Adv

SEO Adv

Key Skills

Expert Trainers

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Request a quote for SEO : Advanced

Course Dates

28th Jul 25 (Mon)

27th Aug 25 (Wed)

24th Sep 25 (Wed)

24th Oct 25 (Fri)

17th Nov 25 (Mon)

17th Dec 25 (Wed)

14th Jan 26 (Wed)

13th Feb 26 (Fri)

9th Mar 26 (Mon)

8th Apr 26 (Wed)

6th May 26 (Wed)

5th Jun 26 (Fri)

Course Outline

Analysing your existing site

Content for SEO

Web Design for SEO

Site setup for SEO

Localisation SEO (optional course content)

Driving traffic

Tools & Resources

Questions and answers

Who attends?

Career Progressives

Career Changers

Graduates

Learn Your Way

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Live Online

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Three Steps To Success

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Content Marketing

Create engaging content that attracts and interests your target audience. Learn how to maximise reach, retain your audience and improve engagement

Social Media Marketing Intro

Discover how to create a successful social media marketing strategy. Learn how to engage with your target audience and attract new customers.

Copywriting For SEO

Optimise your copy for search engines without compromising readability. Learn valuable techniques to ensure your content is easy to find online.

Create engaging content that attracts and interests your target audience.

Learn how to maximise reach, retain your audience and improve engagement

Discover how to create a successful social media marketing strategy.

Learn how to engage with your target audience and attract new customers.

Optimise your copy for search engines without compromising readability.

Learn valuable techniques to ensure your content is easy to find online.