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Social Media Marketing Intro Course

Build a social media presence that grows your audience and drives real results.

A practical one-day course covering content creation, copywriting, strategy and analytics.

Build a social media presence that grows your audience and drives real results. A practical one-day course covering content creation, copywriting, strategy and analytics.

459 Reviews
9.4/10 Satisfaction
98.9% Recommend
See reviews
Social Media Marketing Intro training course

Social Media Marketing Intro Course

This course will give you the digital marketing skills to engage with existing and potential customers across a wide range of social media platforms.

You will also learn how to set strategies and goals for your social campaigns.

Gain valuable insights into different social platforms and how to identify your target audience to grow your business or brand awareness.

Whether you're new to the world of social media marketing or looking to enhance your knowledge, this course will give you the skills and confidence to nail your social media marketing goals.

Once you've completed this course, our Social Media Marketing Advanced course covers competitor analysis, social listening and paid advertising.

View course outline

Course Dates

Course Dates Days Location Places RRP Discount You Pay
28th Oct 26 Wed London Islington Available £399.00 £50.00 £349.00 + VAT
19th Nov 26 Thu Online Available £399.00 £20.00 £379.00 + VAT
18th Dec 26 Fri London Islington Available £399.00 £399.00 + VAT
11th Jan 27 Mon Online Available £399.00 £399.00 + VAT
10th Feb 27 Wed London Islington Available £399.00 £399.00 + VAT
10th Mar 27 Wed Online Available £399.00 £399.00 + VAT
9th Apr 27 Fri London Islington Available £399.00 £399.00 + VAT
12th May 27 Wed Online Available £399.00 £399.00 + VAT
2nd Jun 27 Wed London Islington Available £399.00 £399.00 + VAT
28th Jun 27 Mon Online Available £399.00 £399.00 + VAT
26th Jul 27 Mon London Islington Available £399.00 £399.00 + VAT
No in-person dates available at the moment.
Course Dates Days Location Places RRP Discount You Pay
28th Oct 26 Wed London Islington Available £399.00 £50.00 £349.00 + VAT
18th Dec 26 Fri London Islington Available £399.00 £399.00 + VAT
10th Feb 27 Wed London Islington Available £399.00 £399.00 + VAT
9th Apr 27 Fri London Islington Available £399.00 £399.00 + VAT
2nd Jun 27 Wed London Islington Available £399.00 £399.00 + VAT
26th Jul 27 Mon London Islington Available £399.00 £399.00 + VAT
Course Dates Days Location Places RRP Discount You Pay
19th Nov 26 Thu Online Available £399.00 £20.00 £379.00 + VAT
11th Jan 27 Mon Online Available £399.00 £399.00 + VAT
10th Mar 27 Wed Online Available £399.00 £399.00 + VAT
12th May 27 Wed Online Available £399.00 £399.00 + VAT
28th Jun 27 Mon Online Available £399.00 £399.00 + VAT

Private & team training

Request a quote for Social Media Marketing Intro

Available as private, bespoke or team training at our centre, live online, or at your venue. Customise the outline, train as a group, or book a one-to-one with an expert.

Course dates

Swipe for more dates

28th Oct 26

Wed

Location
London Islington
Places
Available
RRP
£399.00
Discount
£50.00
You pay
£349.00 + VAT

19th Nov 26

Thu

Location
Online
Places
Available
RRP
£399.00
Discount
£20.00
You pay
£379.00 + VAT

18th Dec 26

Fri

Location
London Islington
Places
Available
RRP
£399.00
Discount
You pay
£399.00 + VAT

11th Jan 27

Mon

Location
Online
Places
Available
RRP
£399.00
Discount
You pay
£399.00 + VAT

10th Feb 27

Wed

Location
London Islington
Places
Available
RRP
£399.00
Discount
You pay
£399.00 + VAT

10th Mar 27

Wed

Location
Online
Places
Available
RRP
£399.00
Discount
You pay
£399.00 + VAT

9th Apr 27

Fri

Location
London Islington
Places
Available
RRP
£399.00
Discount
You pay
£399.00 + VAT

12th May 27

Wed

Location
Online
Places
Available
RRP
£399.00
Discount
You pay
£399.00 + VAT

2nd Jun 27

Wed

Location
London Islington
Places
Available
RRP
£399.00
Discount
You pay
£399.00 + VAT

28th Jun 27

Mon

Location
Online
Places
Available
RRP
£399.00
Discount
You pay
£399.00 + VAT

26th Jul 27

Mon

Location
London Islington
Places
Available
RRP
£399.00
Discount
You pay
£399.00 + VAT

Course Outline

1

Introduction to Social Media and Key Platforms

What is social media

Brands nailing social

Exploring the main platforms – Facebook, X (Twitter), Instagram and LinkedIn (how they work and who is using them)

2

Creating Engaging Social Media Content

Best practices for social

How to create original content

How to choose content

Making images work

3

Writing Effectively for Social Media

Copywriting advice for social

Tailoring the message to your audience

Becoming memorable to your audience

Writing for your audience

4

Strategy, Tools and Tactics for Social Media Success

A successful vs an unsuccessful post

A content calendar that works

Useful tools

Using the right hashtags

5

Practical Workshop: Improving Your Content

Workshop existing content

Who is this course for?

Ideal for marketers, small business owners, comms professionals and anyone who manages or contributes to social media for their organisation. No prior social media marketing experience required.

459 Reviews
9.4/10 Satisfaction
98.9% Recommend

Was very informative and easy to understand. welcoming atmosphere and encouraging ideas

Katherine – 29th June 26

Very knowledge about all the social media platforms. Gave us really good examples on how you can use social media content, what platforms y…

Rebecca – 29th June 26

Was great fun and felt super comfortable, It was lovely to be in a smaller group of people.

Kaylee – 29th June 26

Very well structured, practical and interactive. Friendly and welcoming team. Relaxed and informative

Todor – 19th May 26

Nathan sharing the content for the day - clear structure and great knowledge so I knew what was coming up and I learned a lot. Great layout…

Alison – 19th May 26

Trainer was very easy to talk to and created a comfortable environment for everyone to partake in.

Steni – 13th May 26

Today has been fantastic! Our trainer was absolutely brilliant - friendly, approachable, happy to answer all our questions & shared brillia…

Caroline – 18th February 26

The course and trainer were immensely helpful in tailoring the discussion to our brands, giving examples, advice and feedback that would be…

Maheen – 8th January 26

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Who attends?

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Career Progressives

Professionals who wish to develop skills for their current role and companies who believe in developing their talent.

Career Changers icon

Career Changers

People seeking opportunities which require new skills. Industry relevant training for those pursuing a new role.

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Graduates

Certified courses for those who have earned their theoretical stripes, but need to prove capability to future employers.

Further Reading

Which Is More Effective: Email Marketing Or Social Media Marketing? article image

Which Is More Effective: Email Marketing Or Social Media Marketing?

Trying to decide between email marketing and social media marketing?

How To Step Up Your Game As A Content Creator article image

How To Step Up Your Game As A Content Creator

Great content needs great ideas and the right team.

How to deliver effective multilingual marketing campaigns article image

How to deliver effective multilingual marketing campaigns

Thinking about going global with your next marketing campaign?