Content Marketing

Create engaging content that attracts and interests your target audience.

Learn how to maximise reach, retain your audience and improve engagement

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Content Marketing

Content Marketing

Our Content Marketing course provides the ideal foundation for anyone who wants to create and distribute valuable content. Learn how to develop a content strategy, identify your target audience, create engaging content, and measure its effectiveness.

The course covers key topics such as content planning, storytelling, and content distribution techniques including social media, blogging, and video. This course will give you the expertise to drive brand awareness, generate leads, and establish a strong online presence through strategic and impactful content marketing.

Duration icon

One Day

Timings icon

10:00 - 16:30 GMT

  • Key Learning Points

  • icon Content marketing essentials
  • icon Identifying your target audience
  • icon Creating a comprehensive content strategy
  • icon Leveraging emotions to drive behaviours
  • icon The power of storytelling

You need no previous experience to attend this course.

Our Expert Team
Expert Trainers

Course leader is an experienced industry expert

Course Dates Days Location Places RRP Discount You Pay
23rd Jun 25 Mon London Bridge SOLD OUT £399.00 £399.00 + VAT
19th Aug 25 Tue London Bridge Available £399.00 £70.00 £329.00 + VAT
13th Oct 25 Mon London Bridge Available £399.00 £399.00 + VAT
9th Dec 25 Tue London Bridge Available £399.00 £399.00 + VAT
2nd Feb 26 Mon London Bridge Available £399.00 £399.00 + VAT
31st Mar 26 Tue London Bridge Available £399.00 £399.00 + VAT
22nd May 26 Fri London Bridge Available £399.00 £399.00 + VAT
Course Dates Days Location Places RRP Discount You Pay
15th Sep 25 Mon Online Available £399.00 £399.00 + VAT
11th Nov 25 Tue Online Available £399.00 £399.00 + VAT
5th Jan 26 Mon Online Available £399.00 £399.00 + VAT
3rd Mar 26 Tue Online Available £399.00 £399.00 + VAT
27th Apr 26 Mon Online Available £399.00 £399.00 + VAT
Media Training

Request a quote for Content Marketing

All our courses are available as private, bespoke or team training.

You can customise the outline, have a group where it's just your team or enjoy a one to one session with an expert.

We can deliver the course at our centre, live online or at your choice of venue.

Fill in the form below and our team will get in touch with pricing and helpful advice to get the conversation started.

Course Dates

23rd Jun 25 (Mon)

Location:London Bridge

Places: SOLD OUT

RRP: £399.00

Discount:

You Pay: £399.00 + VAT
19th Aug 25 (Tue)

Location:London Bridge

Places: Available

RRP: £399.00

Discount: £70.00

You Pay: £329.00 + VAT
15th Sep 25 (Mon)

Location:Online

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT
13th Oct 25 (Mon)

Location:London Bridge

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT
11th Nov 25 (Tue)

Location:Online

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT
9th Dec 25 (Tue)

Location:London Bridge

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT
5th Jan 26 (Mon)

Location:Online

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT
2nd Feb 26 (Mon)

Location:London Bridge

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT
3rd Mar 26 (Tue)

Location:Online

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT
31st Mar 26 (Tue)

Location:London Bridge

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT
27th Apr 26 (Mon)

Location:Online

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT
22nd May 26 (Fri)

Location:London Bridge

Places: Available

RRP: £399.00

Discount:

You Pay: £399.00 + VAT

Course Outline

1

Session 1: Introduction to content

What is content marketing? Examples of content marketing

Benefits and disadvantages of content marketing

Why content marketing works

Exercise - Brand brainstorming

2

Session 2: Laying the foundations

The importance of storytelling in content marketing

How to cultivate meaningful interactions through content

How to Identify your audience

Exercise - Identifying your audience

Discussion - How content works for your audience

3

Session 3: The next steps

The fundamental importance of emotion in driving behaviour

Creating an effective strategy

How content can meet business needs

Repurposing existing or future content

Exercise - Repurposing your content

4

Session 4: Types of content and how they can work for you

Blogs

Video

Infographics

Interviews

Social Media

Topic brainstorm + workshop of existing content

5

Questions & Answers

Who attends?

Career Progressives icon

Career Progressives

Professionals who wish to develop skills for their current role and companies who believe in developing their talent.

Career Changers icon

Career Changers

People seeking opportunities which require new skills. Industry relevant training for those pursuing a new role.

Graduates icon

Graduates

Certified courses for those who have earned their theoretical stripes, but need to prove capability to future employers.

Learn Your Way

Face to Face

Face To Face

Learn face-to-face with expert mentors in a dynamic setting that inspires growth and confidence.

Live Online

Live Online

Join remotely with expert mentors in real time — flexible, interactive learning that fits your lifestyle.

Team Training

Team Training

Upskill your team together. Build your team and develop consistency, and collective confidence.

Three Steps To Success

1

Identify Your Path

Define your direction with purpose, aligning your learning journey to personal and career goals.

2

Learn With Experts

Gain practical insight from real-world experts who bring clarity, confidence, and momentum to your growth.

3

Earn Certification

Your certificate of attendance is proof of progress — benchmarking your skills and commitment to growth.