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SEO Intro | Training Course

Learn to improve how your website ranks with major search engines such as Google.
Get taught practical, proven tips and techniques from SEO experts.

MARKETING SPECIALISTS   |   SEO TRAINING   |   SMALL COURSE SIZES   |   ONLINE COURSE AVAILABLE

SEO Intro | Training Course

Course Takeaways
Course Info

Course Offering

Course Takeaways
Takeaways

What will I learn?

  • Set SEO goals
  • Make pages SEO friendly
  • How to use keywords
  • Page content and structure
  • Internal and external links
  • Free digital course assets
  • Free post-course helpdesk support
Course Takeaways
Learner Reviews

How good is the course?

  • Average Score 4.8 out of 5
  • Delicious lunch provided
  • Certificate of Achievement
  • 273 reviews

Introduction

• What is SEO

• How do you rate your companies SEO

• How SEO has changed

Getting Started with SEO

• What makes a good website?

• Indicators of good performance.

• Setting goals for your pages.

• Organic search vs SEM

Search Engine Friendly Pages

• Pages for navigation vs pages for search

• Key elements of a searchable page

• Cornerstone content

• What is a landing page and why is it important?

Keywords

• What is a keyword

• Creating keyword groups

• Long tale keywords

• Keyword tools

• Creating a keyword cloud

Content and Structure

• Using keywords to create searchable content

• Keywords in H1, H2, Alt tags

• Effective page layout

• The importance of relevance in search

• Effective use of internal and external links

Managing and Marketing your website

• Google Analytics

• Mobile friendly and fast

• Using Social Media

• Why Blogging matters

Questions and answers

  Course Dates Venue   Price  
Online £249 + VAT save £100
London Bridge £279 + VAT save £70
Online £299 + VAT save £50
London Bridge £349 + VAT

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What Do Our Learners Think About Our Courses?

Tom Interview
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 Learner Stories

Tom's Course

Tom works in Internal Communications for an NHS service provider. Listen to his experience about attending our online Adobe Premiere Intro course.

Meija Interview
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 Learner Stories

Meija's Course

Meija works for the MOD, in marketing and communications and here tells us about attending her online Social Media Marketing course with Alice.

Katie Interview
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Katie works for the Ministry of Defence as a Digital Content Editor and here tells us about attending her online Social Media Marketing course with Kirsty.



"Kirsty is an excellent teacher - I feel like I've learned a lot about SEO in just one day. Thank you!"
Wellcome Trust
12th October - SEO : Introduction

Latest Reviews



"Course was ideal for my needs, nothing more to add"
Nigel Bruce
  • 23rd August


"Michael was masterful. Thank you very much!! Highly recommended as a full and deep approach to SEO."
Universidad Carlos III De Madrid
  • 28th July


"Excellent course, very informative and extremely relevant to my work."
Kings College London
  • 2nd July