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SEO Intro | Training Course

Learn to improve how your website ranks with major search engines such as Google.
Get taught practical, proven tips and techniques from SEO experts.


  Course Dates Venue   Price  
Online £279 + VAT save £120
London Bridge £299 + VAT save £100
Online £399 + VAT
London Bridge £399 + VAT
Online £399 + VAT

SEO Intro | Training Course

Course Takeaways
Course Info

Course Offering

Course Takeaways

What will I learn?

  • Setting your SEO goals
  • Measuring website performance
  • Optimising page structure and landing pages
  • Effective keyword research for SEO
  • Creating a linking strategy
  • Free digital course assets
  • Free post-course helpdesk support
Course Takeaways
Learner Reviews

How good is the course?

  • Average Score 4.9 out of 5
  • Delicious lunch provided
  • Certificate of Achievement
  • 342 reviews


• What is SEO

• How do you rate your website SEO?

• How SEO has changed

Getting Started with SEO

• What makes a good website?

• Indicators of good performance.

• Setting goals for your pages.

• Organic search vs SEM

Search Engine Friendly Pages

• Pages for navigation vs pages for search

• Key elements of a searchable page

• Cornerstone content

• What is a landing page and why is it important?


• What is a keyword

• Creating keyword groups

• Long tail keywords

• Keyword tools

• Creating a keyword cloud

Content and Structure

• Using keywords to create searchable content

• Keywords in H1, H2, Alt tags

• Effective page layout

• The importance of relevance in search

• Effective use of internal and external links

Managing and Marketing your website

• Google Analytics

• Mobile friendly and fast

• Using Social Media

• Why Blogging matters

Questions and answers

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"A better understanding of seo and how to navigate it"
London Sports Orthopaedics
29th May - SEO : Introduction

Latest Reviews

"Environment was great - felt a good mix of learning and discussing"
Country & Stable
  • 29th May

"This was a fantastic introduction to SEO, especially for someone who had very limited knowledge to start with. Deva was very approachable, knowledgeable and created a comfortable environment where I felt happy to ask any questions, no matter how simple."
King's College London
  • 29th May

"Deva was great, only good things to say. The lunch was nice too."
Penguin Random House
  • 29th May