Social Media Marketing Adv Course
Social Media Marketing Adv Course
This course will teach you how to conduct a detailed competitor analysis to give you a competitive edge. You will also learn how to use social listening to understand your customer's sentiments and fine-tune your strategy.
Explore tactics such as targeted paid ads to reach the right audience effectively. Discover how to improve engagement with innovative content and foster brand loyalty.
This course will give you the skills to create winning campaigns that deliver excellent results and drive business growth.
Key Learning Points
Key Learning Points
- Conduct a thorough competitor analysis
- Use social listening to track brand and industry trends
- Plan and evaluate paid social campaigns
- Target effectively across Facebook, Instagram and LinkedIn
- Build a data-driven social media strategy
If attending an online course you must have a licensed copy of any software required and access to a suitable computer.
You'll need to attend our Social Media Marketing Introduction course or have previous working knowledge of Social Media Marketing.
Who is this course for?
For social media managers who want to develop skills in competitor analysis, social listening and paid social. Requires our Social Media Introduction course or equivalent knowledge.
Expert Trainers
Course leader is an experienced industry expert
Course Dates
| Course Dates | Days | Location | Places | RRP | Discount | You Pay | |
|---|---|---|---|---|---|---|---|
| 24th Aug 26 | Mon | Online | Available | £399.00 | £50.00 | £349.00 + VAT | |
| 14th Oct 26 | Wed | London Islington | Available | £399.00 | £399.00 + VAT | ||
| 15th Dec 26 | Tue | Online | Available | £399.00 | £399.00 + VAT | ||
| 8th Mar 27 | Mon | London Islington | Available | £399.00 | £399.00 + VAT | ||
| 5th May 27 | Wed | Online | Available | £399.00 | £399.00 + VAT |
| Course Dates | Days | Location | Places | RRP | Discount | You Pay | |
|---|---|---|---|---|---|---|---|
| 14th Oct 26 | Wed | London Islington | Available | £399.00 | £399.00 + VAT | ||
| 8th Mar 27 | Mon | London Islington | Available | £399.00 | £399.00 + VAT |
| Course Dates | Days | Location | Places | RRP | Discount | You Pay | |
|---|---|---|---|---|---|---|---|
| 24th Aug 26 | Mon | Online | Available | £399.00 | £50.00 | £349.00 + VAT | |
| 15th Dec 26 | Tue | Online | Available | £399.00 | £399.00 + VAT | ||
| 5th May 27 | Wed | Online | Available | £399.00 | £399.00 + VAT |
Course Dates
24th Aug 26 (Mon)
14th Oct 26 (Wed)
15th Dec 26 (Tue)
8th Mar 27 (Mon)
5th May 27 (Wed)
Course Outline
Competitor analysis
Identify your social media competitors
Analyse competitors' activity
Evaluate competitors' online content
Use data to improve Social Media Marketing strategy
Social listening
What is Social Listening?
Why it is important for your brand
Social Listening strategies
Useful tools
Social ads
Why social ads work
Benefits of social ads
Best practice for social ads
Targeting best practice
Different approaches to social ads
More on social ads
Overview, tactics, and targeting for each platform
Facebook paid ads
X (Twitter) paid ads
Instagram paid ads
LinkedIn paid ads
Tracking ads
What makes a successful post
Career paths
Roles this course supports
People training on Social Media Marketing Adv often work in the careers below.
Who attends?
Career Progressives
Professionals who wish to develop skills for their current role and companies who believe in developing their talent.
Career Changers
People seeking opportunities which require new skills. Industry relevant training for those pursuing a new role.
Graduates
Certified courses for those who have earned their theoretical stripes, but need to prove capability to future employers.
Learn Your Way
Face To Face
Learn face-to-face with expert mentors in a dynamic setting that inspires growth and confidence.
Live Online
Join remotely with expert mentors in real time — flexible, interactive learning that fits your lifestyle.
Team Training
Upskill your team together. Build your team and develop consistency, and collective confidence.
Three Steps To Success
Identify Your Path
Define your direction with purpose, aligning your learning journey to personal and career goals.
Learn With Experts
Gain practical insight from real-world experts who bring clarity, confidence, and momentum to your growth.
Earn Certification
Your certificate of attendance is proof of progress — benchmarking your skills and commitment to growth.
Further Reading
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