Creative Writing For Business
Our one day Creative Writing for Business training course is designed to enhance your business writing skills. Discover the power of storytelling to engage and captivate your audience, allowing you to communicate your business message effectively.
Learn how to develop a unique tone of voice that reflects your brand's personality and resonates with your target audience. Through practical exercises and expert guidance, this course will empower you to craft compelling narratives and write with confidence, leaving a lasting impact on your readers and customers.
Using personality and tone of voice
Generate creative ideas
Writing for your audience
Grabbing your audience's attention
Write engaging headlines and introsIf attending an online course you must have a licensed copy of any software required and access to a suitable computer.
You need no previous experience to attend this course.
Course leader is an experienced industry expert
| Course Dates | Days | Location | Places | RRP | Discount | You Pay | |
|---|---|---|---|---|---|---|---|
| 1st Jul 25 | Tue | London Bridge | Available | £399.00 | £100.00 | £299.00 + VAT | |
| 5th Sep 25 | Fri | London Bridge | Available | £399.00 | £70.00 | £329.00 + VAT | |
| 30th Oct 25 | Thu | London Bridge | Available | £399.00 | £399.00 + VAT | ||
| 19th Dec 25 | Fri | London Bridge | Available | £399.00 | £399.00 + VAT | ||
| 19th Feb 26 | Thu | London Bridge | Available | £399.00 | £399.00 + VAT | ||
| 17th Apr 26 | Fri | London Bridge | Available | £399.00 | £399.00 + VAT | ||
| 11th Jun 26 | Thu | London Bridge | Available | £399.00 | £399.00 + VAT |
| Course Dates | Days | Location | Places | RRP | Discount | You Pay | |
|---|---|---|---|---|---|---|---|
| 5th Aug 25 | Tue | Online | Available | £399.00 | £70.00 | £329.00 + VAT | |
| 1st Oct 25 | Wed | Online | Available | £399.00 | £399.00 + VAT | ||
| 25th Nov 25 | Tue | Online | Available | £399.00 | £399.00 + VAT | ||
| 21st Jan 26 | Wed | Online | Available | £399.00 | £399.00 + VAT | ||
| 17th Mar 26 | Tue | Online | Available | £399.00 | £399.00 + VAT | ||
| 13th May 26 | Wed | Online | Available | £399.00 | £399.00 + VAT |
What is good creative writing in a business environment?
Good and bad examples of creative business writing
How you can reflect the personality of your organisation through the words you choose
How different words project different personalities
Recognise the different tones within the English language
Use of active and passive sentences
Practical writing exercise
Different structures to use for news and features
How to pick a structure that suits your audience and your message
What is AIDA? (Attention, Interest, Desire, Action)
How to incorportate AIDA in your copy
Generating ideas
Practical writing exercise
Creative headlines and intros
Story structures to connect with your reader (ie About Us, why we do what we do, what we learned, how we do it, our vision, meet our customers)
Brainstorming business stories with MAPPED (ie memorable, authentic, persuasive, powerful, entertaining, dynamic)
Overcoming writer's block
Writing concisely
How to spot unnecessary words, sub-clauses, sentences and paragraphs
Professionals who wish to develop skills for their current role and companies who believe in developing their talent.
People seeking opportunities which require new skills. Industry relevant training for those pursuing a new role.
Certified courses for those who have earned their theoretical stripes, but need to prove capability to future employers.
Learn face-to-face with expert mentors in a dynamic setting that inspires growth and confidence.
Join remotely with expert mentors in real time — flexible, interactive learning that fits your lifestyle.
Upskill your team together. Build your team and develop consistency, and collective confidence.
Define your direction with purpose, aligning your learning journey to personal and career goals.
Gain practical insight from real-world experts who bring clarity, confidence, and momentum to your growth.
Your certificate of attendance is proof of progress — benchmarking your skills and commitment to growth.
From £299 + VAT
From £329 + VAT
From £329 + VAT
