Feature Writing Intro

Learn the essential writing and research skills to become a professional feature writer.

Understand the preparation and workflow required to keep your editor happy.

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Feature Writing Intro

Feature Writing Intro

This course will elevate your feature writing abilities and help you create engaging stories that resonate with readers. Learn how to create compelling narratives and structure your feature articles effectively.

Explore different writing styles, from narrative to descriptive, and understand how to adapt your tone to suit different subjects. Master the art of conducting interviews to gather useful quotes and anecdotes.

Gain practical knowledge on conducting research, organising information, and adding depth to your writing. This course will help you write feature articles that your audience will remember.

Duration icon

Two Days

Timings icon

10:00 - 16:30 GMT

  • Key Learning Points

  • icon Constructing feature articles effectively
  • icon Generating engaging feature subjects
  • icon Grammar, style, and sentence construction
  • icon How to structure a captivating feature
  • icon Interview techniques for compelling quotes

If attending an online course you must have a licensed copy of any software required and access to a suitable computer.

You need no previous experience to attend this course.

Our Expert Team
Expert Trainers

Course leader is an experienced industry expert

No in-person dates available at the moment.
No online dates available at the moment.
Media Training

Request a quote for Feature Writing : Introduction

All our courses are available as private, bespoke or team training.

You can customise the outline, have a group where it's just your team or enjoy a one to one session with an expert.

We can deliver the course at our centre, live online or at your choice of venue.

Fill in the form below and our team will get in touch with pricing and helpful advice to get the conversation started.

Course Dates

Course Outline

1

Introduction

Defining characteristics of a feature story

How to construct a feature

Different feature formats: the Inverted Triangle vs the Diamond and other formats

2

Finding and researching good feature subjects

How to turn good ideas into good features

How to decide what features will work best

How to research a feature

Using the web and other published material and archives for new ideas

Spotting ideas in other sources that were not intended to offer feature options

3

The essentials of good English

Grammar and spelling

Sentence and paragraph construction

Feature writing styles

4

Secrets of structuring a feature

How to get your feature off to the right start

Organising elements in the most logical and interesting way

Different structures and formats

Finding a good ending for your feature

5

How to interview

Preparing for an interview

Deciding who to interview

Ensuring you are well-briefed

6

Getting the right quotes

Gaining your subject's confidence

Deciding when to use direct quotes

When to convert information into reported speech

7

Writing for digital readers

The differences between print and online reading habits

Linking to and embedding multimedia content in your features

8

How to meet deadlines

Setting realistic deadlines

Tips and tricks on how to make feature editors happy

9

Questions and answers

Who attends?

Career Progressives icon

Career Progressives

Professionals who wish to develop skills for their current role and companies who believe in developing their talent.

Career Changers icon

Career Changers

People seeking opportunities which require new skills. Industry relevant training for those pursuing a new role.

Graduates icon

Graduates

Certified courses for those who have earned their theoretical stripes, but need to prove capability to future employers.

Learn Your Way

Face to Face

Face To Face

Learn face-to-face with expert mentors in a dynamic setting that inspires growth and confidence.

Live Online

Live Online

Join remotely with expert mentors in real time — flexible, interactive learning that fits your lifestyle.

Team Training

Team Training

Upskill your team together. Build your team and develop consistency, and collective confidence.

Three Steps To Success

1

Identify Your Path

Define your direction with purpose, aligning your learning journey to personal and career goals.

2

Learn With Experts

Gain practical insight from real-world experts who bring clarity, confidence, and momentum to your growth.

3

Earn Certification

Your certificate of attendance is proof of progress — benchmarking your skills and commitment to growth.