Mailchimp Intro

Learn how to create and send professional email campaigns using Mailchimp.

Master Mailchimp's analytics and reporting tools to optimise your campaigns.

131

Reviews

9.7

Satisfaction

99.2%

Recommend
Communal3

Mailchimp Intro

Learn how to create and optimise email campaigns to effectively reach and engage your subscribers. Discover strategies to design visually appealing emails, segment your audience for targeted messaging, and automate your marketing efforts.

Learn how to analyse the performance of your email campaigns and use this information to refine your marketing strategy. This course will give you the skills to use Mailchimp's powerful features and tools to build successful email campaigns and build excellent connections with your subscribers.

Duration icon

One Day

Timings icon

10:00 - 16:30 GMT

  • icon Setting up your Mailchimp account
  • icon Creating engaging email campaigns
  • icon How to increase your subscribers
  • icon Managing subscriber lists efficiently
  • icon Analysing and optimising your campaigns

You need no previous experience to attend this course.

Our Expert Team
Expert Trainers

Course leader is an experienced industry expert

No in-person dates available at the moment.
No online dates available at the moment.
Media Training

Request a quote for Mailchimp : Introduction

All our courses are available as private, bespoke or team training.

You can customise the outline, have a group where it's just your team or enjoy a one to one session with an expert.

We can deliver the course at our centre, live online or at your choice of venue.

Fill in the form below and our team will get in touch with pricing and helpful advice to get the conversation started.

Course Dates

Course Outline

1

Getting Started with MailChimp

Setting up an account

Creating a subscriber list

Importing your subscribers

Integrating your Mailchimp account with social media

2

Creating a campaign

Working with templates

Starting your first campaign

Customising a campaign template

Adding text and graphics

Formatting your email-shot

Styling attention grabbing headlines

3

Sending a campaign

The importance of the email subject line

Adding address, unsubscribe, etc

Testing your campaign before sending

Reviewing your campaign results

4

Working with Sign-Up Forms

Introducing sign-up forms

Customizing response emails for your audience

Adding the sign-up form to your website

5

Working with Subscriber Lists

Updating a subscriber list

Using segments

Using groups

Engaging Your Subscribers

Creative ways to grow your subscriber list

Engaging top subscribers

Improving your click and/or open rates

6

Reports and sales opportunities

Analysing data

Creating KPIs for your email campaigns

Using clicks as sales leads

7

Questions & Answers

Who attends?

Career Progressives icon

Career Progressives

Professionals who wish to develop skills for their current role and companies who believe in developing their talent.

Career Changers icon

Career Changers

People seeking opportunities which require new skills. Industry relevant training for those pursuing a new role.

Graduates icon

Graduates

Certified courses for those who have earned their theoretical stripes, but need to prove capability to future employers.

Learn Your Way

Face to Face

Face To Face

Learn face-to-face with expert mentors in a dynamic setting that inspires growth and confidence.

Live Online

Live Online

Join remotely with expert mentors in real time — flexible, interactive learning that fits your lifestyle.

Team Training

Team Training

Upskill your team together. Build your team and develop consistency, and collective confidence.

Three Steps To Success

1

Identify Your Path

Define your direction with purpose, aligning your learning journey to personal and career goals.

2

Learn With Experts

Gain practical insight from real-world experts who bring clarity, confidence, and momentum to your growth.

3

Earn Certification

Your certificate of attendance is proof of progress — benchmarking your skills and commitment to growth.