Training Courses

Mailchimp : Introduction

One Day Course

Overview

Mailchimp is the go-to web application for building great email campaigns and creating a strong and lasting bond with your clients.

This course will show you how to set up your account, import existing client lists, create sign-up forms and manage your lists.

It will serve as a best practice guide for existing users or a fantastic fast track course for those new to email marketing.

You'll learn how to put together your own company templates, understand the reporting features of Mailchimp and utilise the information to pass genuine sales leads on to your sales and marketing colleagues.

You'll get plenty of practice time and be trained by a marketing expert who'll give you some great pointers to help you make your email campaigns more successful.

This is a must-attend course for anyone who wants to make the most of their client lists and their Mailchimp subscription. You need no previous experience to attend this course.

Public Course Dates & Pricing

Course DatesLocationPriceStatus

  • Public Courses

    Small class sizes so you get the maximum amount of trainer time possible. You attend with delegates from other companies.

    A great, cost efficient way to learn, discounts are also available for group bookings.

     

    Discount Info
  • Private Courses

    One to one tuition or a private group with just your colleagues. Your choice of duration, content and location. We can train at one of our centres or onsite with you wherever you are located.

    We offer a free consultation service to help work out every detail and build the perfect course for you.

    From £499 + VAT

    Free Consultation

Course Outline

  • Getting Started with MailChimp
    • Setting up an account
    • Creating a subscriber list
    • Importing your subscribers
    • Integrating your Mailchimp account with social media

    Creating and Sending Campaigns
    • Working with templates
    • Starting your first campaign
    • Customising a campaign template
    • Testing your campaign before sending
    • Reviewing your campaign results

    Working with Sign-Up Forms
    • Introducing sign-up forms
    • Customizing response emails for your audience
    • Adding the sign-up form to your website
  • Working with Subscriber Lists
    • Updating a subscriber list
    • Using segments
    • Using groups
    • Engaging Your Subscribers
    • Creative ways to grow your subscriber list
    • Engaging top subscribers
    • Improving your click and/or open rates

    Reports and Sales Opportunities
    • Analysing data
    • Creating KPIs for your email campaigns
    • Using clicks as sales leads

    Questions & Answers
Experience + Flexibility

We know training inside out. We can advise you on all the options to make sure you get the best possible course.

Tell us you need to cancel 5 working days before your course and there’s no charge. Great for your peace of mind.

Our trainers bring their years of industry experience into the classroom. You'll leave confident and prepared.

The smallest class size in the industry. More one on one time with the trainer and a less intimidating group size.

Tell us which you use and it'll be booted up and waiting with the latest software when you arrive.

We provide a lovely onsite lunch so you can relax. We can cater for any dietary requirement with no fuss.

Comfort + Location
Value + Choice
Reputation + Feedback

  Our Clients


We've worked very hard over the last 20 years to grow our business through personal recommendations.

When you attend a course we ask you to tell us how it went. We use your feedback to help us improve our courses.

We publish all our customer satisfaction stats live on our site (good or bad) because we want everyone to know just how highly you rate us every day, every week and every year.

We know that choosing the best course can be difficult, maybe the thoughts of the 4999 other clients we've asked will give you the inspiration to join us too.

The most recent comments from attendees of our courses are shown below. We reckon they will give you a pretty good indication of how they think we perform.

  Client Ratings

Attendees surveyed4999
  Trainer Knowledge9.8 / 10
  Trainer Materials9.6 / 10
  Trainer Preparation9.8 / 10
  Overall Trainer Score9.7 / 10
  Centre Lunch9.6 / 10
  Centre Staff9.9 / 10
  Overall Centre Score9.7 / 10
  Overall Experience9.7 / 10
  % Who Would Recommend Us99.7%

"The food was really good, and it was really useful to get notebooks/pens to save carrying them around. Ivan was really friendly and knowledgeable - I enjoyed having him as a trainer. "

"Nice working environment and amenities. Nice welcome. Table arrangement in the mornings for groups was very easy to grasp. Good energy and interactivity of the trainer."

"Doing what it said on the tin - am now prepared to hit the ground running! An added bonus. PC chairs were comfiest ever sat it!"

"knowledgeable, aftercare, practically one on one tuition, very professional and good all round experieince"

"Making the course relevant to my business "

"I was engaged an interested throughout the course."

"Great trainer, very attentive and approachable. Easy to ask questions. Great having small number in class. Food and office space is lovely - bright and good food. "

"Very comfortable and welcoming environment - Would definitely recommend!"

"This course was very interesting and informative. Great Tutor"

"Ice lolly's on a hot day - masterfully done. Great course and very helpful!"

"Really nice learning environment to learn "

"Friendly, warm welcome, Everything was explained thoroughly. Fun day! "

"very clear and helpful, asked what we needed and throughout session everything was answered! Fab lunch :) "

"Excellent, knowledgable trainer. Great venue - nice small training sessions. Simon really explained a lot, I feel much more confident with Mailchimp now - thank you! Lovely lunch too!"

"Very friendly, knowledgeable and would definitely come back for further training. "

"Organised and technology worked."

"Ambience great, training excellent."

"The course covered everything for a beginner. The only thing I would recommend is to set up the account before the course."

"Simon was very clear and thorough accepting questions as we went through the material"