Training Courses

LinkedIn for Business

One Day Course

Overview

With over 13m UK users, LinkedIn is the world’s largest social network for professionals and this course teaches you how to use LinkedIn in a business capacity. Whether you wish to increase your visibility and brand awareness, engage with your customers, or develop new business.

The course will look at building a business’s LinkedIn presence, from a practical and business focused perspective, building a profile, providing and receiving recommendations and managing groups
You need no previous experience to attend this course.

  • Private Courses

    One to one tuition or a private group with just your colleagues. Your choice of duration, content and location. We can train at one of our centres or onsite with you wherever you are located.

    We offer a free consultation service to help work out every detail and build the perfect course for you.

    From £499 + VAT per day

    Get A Free Consultation & Quote

Course Outline

  • LinkedIn Basics
    • What is LinkedIn and how does it work?
    • Using Linkedin to search
    • Personal Profiles and Company Profiles
    • Who uses LinkedIn

    LindedIn for Business
    • Understanding LinkedIn from a business perspective
    • Using Linkedin strategically
    • Linkedin as a marketing tool
    • Linkedin as a branding exercise
    • Linkedin as a research tool

    Your Business on LinkedIn
    • Defining your LinkedIn goals
    • Who will your business target?
    • What will they be searching for?

    Creating a Profile
    • Creating a personal LinkedIn profile
    • Creating a company profile
    • Writing your company home page
    • Adding products and services – what to say and how to say it
    • Adding insights
  • Getting Connected
    • Finding others and getting connected
    • Managing introductions and Inmails
    • Building and managing a network

    LinkedIn Groups
    • Adding Company updates
    • Using LinkedIn answers
    • Exploring the power of recommendations
    Keeping track of your LinkedIn activities

    Using LinkedIn Analytics
    • Understanding how your company LinkedIn page is performing
    • Looking at your company reach
    • Looking at company engagement
    • Analysing your followers; are you reaching the right people for your business aims
    • Understanding followers and follower trends

    Linkedin Sponsorship
    • What is sponsorship and when should you use it

    Questions and Answers
Experience + Flexibility

We know training inside out. We can advise you on all the options to make sure you get the best possible course.

Tell us you need to cancel 5 working days before your course and there’s no charge. Great for your peace of mind.

Our trainers bring their years of industry experience into the classroom. You'll leave confident and prepared.

The smallest class size in the industry. More one on one time with the trainer and a less intimidating group size.

Tell us which you use and it'll be booted up and waiting with the latest software when you arrive.

We provide a lovely onsite lunch so you can relax. We can cater for any dietary requirement with no fuss.

Comfort + Location
Reputation + Feedback

Our Clients


We've worked very hard over the last 20 years to grow our business through personal recommendations.

When you attend a course we ask you to tell us how it went. We use your feedback to help us improve our courses.

We publish all our customer satisfaction stats live on our site (good or bad) because we want everyone to know just how highly you rate us every day, every week and every year.

We know that choosing the best course can be difficult, maybe the thoughts of the 17204 other clients we've asked will give you the inspiration to join us too.

The most recent comments from attendees of our courses are shown below. We reckon they will give you a pretty good indication of how they think we perform.

  Client Ratings

Attendees surveyed17204
  Trainer Knowledge9.8 / 10
  Trainer Materials9.6 / 10
  Trainer Preparation9.8 / 10
  Overall Trainer Score9.7 / 10
  Centre Lunch9.6 / 10
  Centre Staff9.9 / 10
  Overall Centre Score9.7 / 10
  Overall Experience9.6 / 10
  % Who Would Recommend Us99.7%

  Recent Feedback


"Felt it was thorough for a beginner course"

"Everything , lovely venue, lovely food, friendly staff, very useful information and great trainer. I would highly recommend it, thank you."

"Very patient and easy to ask questions. Was able to ask specific questions relevant to our own needs."

"Great trainer, very well organised."

"The knowledge of our trainer was great! Thank you- I learnt a lot"

"Explained everything in simple terms and easy to follow. Also easy to relate to everything to my every day work. Thank you"

"Very efficient and friendly. A pleasure attending the course."

"Very good examples and exercises"

"really useful day, thank you"

"Clear outlined course agenda which was followed through in a timely manner. "

"I like the activities and the handouts."

"The training centre was fresh, clean and an inspiring environment to learn in. Our trainer was fantastic, making a tricky and technical subject interesting. From the course I feel my confidence is vastly improved in the subject - well worth it. Would definitely recommend and would attend other courses in future."

"Our trainer was a great teacher - really pleased."

"The trainer was helping me with improving the interview I am currently working on. "

"Directions, facilities - excellent course and useful material to take away. "

"Great course! Very engaging and inspirational"

"engaging. v good"

"Great examples and analogies to help understanding. It was heavy course content but was delivered in an upbeat and dynamic way."

"very knowledgeable, Simon was really good at explaining everything and made even the really complex stuff easy to understand"

"Tailoring the content of the day to our requirements"

"Great analogies from the trainer of when to use certain areas of GA. Trainer was really knowledgable and easy to follow. "

"Keeping everyone at the same pace on a complex subject."

"Specific example and real-time showing of how to do stuff"

"very knowledgeable, friendly and patient trainer. Was able to help when group made mistakes or wanted to know more. very good"

"Answering questions and keeping the content relevant. Made us feel like we were progressing quickly "

"Very thorough and Vicki was superb at making sure we ALL understood what we were doing. I have learnt so much in 2 days!"

"Covering relevant tasks and seeking examples from us that will help us"

"It was all very informative and helpful! Thanks! :) "

"Explanation of every element! Neil was super helpful in all areas and even explained contextual 'names' to ensure we understood the fundamentals. Thanks heaps :)"

"All great"